A co-worker and I have been researching a new marketing opportunity and he has had some success in using it to promote his book so I wanted to let everyone know about it. Essentially you would need to setup an account, which is free to do, with the website www.Shelfari.com. This is a site where many book lovers have set up their profiles and placed their favorite books in these profiles. They then find people with similar tastes with which to connect. They connect in the form of discussions and forming groups around various ideas. You can see my personal page on this site from the following link: http://www.shelfari.com/Jmark333. The more active you are with the site the more connections you will make for you and your book. You would use it similar to a MySpace account and the more groups, discussions, etc. that you take part in the more contacts you will build. When you join a group you can add your book to their shelf thereby including it in the catalog of that particular group. When a new member joins they see all the books that belong to that group and so this would be a way to generate sales to your title. You would also want to place your book as one of the things showing when people click on your profile as another way of promoting your book.
I hope you find it useful and are able to connect with some people who may be interested in your type of book!
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marketing help for my book, help me market my book, online book marketing tools
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2 comments:
I like the Blog. It does seem like the book marketing field will be revolutionized by website like Shelfari. I wonder if this will increase generated sales for the book? I am guessing so. I am signing up for Shelfari!
While I can't say definitely that my Shelfari account has helped me sell books. I can say that I did notice my Amazon ranking moved up a day or two after I joined and made a few Shelfari friends.
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