This is a great example of how to make your event worth going to. Alistair offered people much more than just a chance to hear him read - he also offered them a chance to tour a historic landmark while at his reading giving people an incentive to attend the event. Read below:
Hi John:
Hope you're doing well. Thought you might enjoy this self-promotional effort.
Best regards,
Alistair
Do not miss what many are calling "the cultural event of the season, if not the entire year." On Sunday, April 29th, Alistair McHarg will read selections from his recently published, and widely celebrated, memoir of Manic Depression, Invisible Driving. The reading will take place at one of Philadelphia's true architectural and historical treasures, The Physick House. Named for Dr. Philip Syng Physick, "Father of American Surgery," the house has hosted innumerable luminaries and played a pivotal role in the foundation of this great land of ours.
Doors open at 1:00, the reading commences at 3:00. You are strongly encouraged to arrive early and take the tour, which is offered by J. Del Conner, Dr. Physick's great great great grandson. The Physick House is located at 321 South 4th Street, just blocks from Independence Hall. Secure parking is available on Lombard Street between 2nd & 3rd. The $5 admission goes entirely to The Physick House, which is a national landmark.
In the unlikely event that you have not already purchased, read, enjoyed, and actively promoted Invisible Driving, you are advised that it can be purchased from Amazon.com. Links to all online vendors, (and so much more), are easily accessed by visiting http://www.invisibledriving.com/.
Some photographs of The Physick House are attached for your enjoyment. See you there!
Hi John:
Hope you're doing well. Thought you might enjoy this self-promotional effort.
Best regards,
Alistair
Do not miss what many are calling "the cultural event of the season, if not the entire year." On Sunday, April 29th, Alistair McHarg will read selections from his recently published, and widely celebrated, memoir of Manic Depression, Invisible Driving. The reading will take place at one of Philadelphia's true architectural and historical treasures, The Physick House. Named for Dr. Philip Syng Physick, "Father of American Surgery," the house has hosted innumerable luminaries and played a pivotal role in the foundation of this great land of ours.
Doors open at 1:00, the reading commences at 3:00. You are strongly encouraged to arrive early and take the tour, which is offered by J. Del Conner, Dr. Physick's great great great grandson. The Physick House is located at 321 South 4th Street, just blocks from Independence Hall. Secure parking is available on Lombard Street between 2nd & 3rd. The $5 admission goes entirely to The Physick House, which is a national landmark.
In the unlikely event that you have not already purchased, read, enjoyed, and actively promoted Invisible Driving, you are advised that it can be purchased from Amazon.com. Links to all online vendors, (and so much more), are easily accessed by visiting http://www.invisibledriving.com/.
Some photographs of The Physick House are attached for your enjoyment. See you there!
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